BSB52415 Diploma of Marketing and Communication

CRICOS: 095756C



Are you considering a career in the marketing Industry? Looking to learn the latest practices of the digital media environment? The Diploma of Marketing and Communication can prepare you for the dynamic, fast-growing and creative marketing industry and set you up for an exciting career. During your studies, you will be establishing the marketing mix, creating media plans, social media engagement strategies, e-marketing communications and developing mass electronic media advertisements. Gain the skills to become a results-driven professional.


Entry into this qualification is limited to those who have completed all core units in BSB42415 Certificate IV in Marketing and Communication. Students who complete Site Institute’s Certificate IV in Business will meet these requirements. Students must be at least 18 years old and must have completed Australian secondary education at Year 12 or equivalent. Non-school-leavers are selected according to eligibility and merit, vocational experience, previous study and personal competencies. English language requirements: IELTS 5.5 (with no individual band less than 5.0), or Site Institute pre-admission test at Level 4.

Key dates

Duration: Four terms over 52 weeks. Intake dates 2019: Monthly


This qualification prepares candidates for careers in the marketing industry in roles such as Marketing and Communications Manager, Marketing and/or Communications Team Leader, Public Relations Manager and Marketer. A Site Institute diploma will provide you with a pathway into a bachelor’s degree at leading Australian universities.


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